Deliverables
- Brand Story-telling
- Web design
- UX/UI
- Google Analytics
Chris Austria is an entrepreneur working at the intersection of tourism, creative arts, wildlife and community conservation in East Africa. I designed two websites for his business and brand.
Originally from San Fransisco, Chris now lives and works in Uganda. I tell his brand story through the two websites I designed; one for his East Africa safaris business and another for his personal brand.
Minimalist Design
Chris is a multi-talented entrepreneur building a unique start-up with a rich service offering. From uniquely curated East Africa safaris, to film and photography, he brings the rich cultures and diversity of Africa to his clients from around the world. Chris also works in wildlife and community conservation in East Africa and has spent the last several years traveling Ethiopia, Uganda and Rwanda, discovering and sharing their unique cultures. I craft and tell his rich brand story, through a clean and minimalist design.
Telling The Brand Story
Combining my brand development blueprint with Chris’ vision and personal style, I created pristine visual scapes, paying sharp attention to detail with typography, color, whitespace and asymmetrical grids.
From the technical side of things we optimized load speed across devices, site security and basic on-site SEO. We also connected Chris’ social media accounts and installed analytics.
Several Paths, One User Journey.
The finished websites are crisp and easy to navigate. Behind the scenes it involved understanding how to bring the many moving parts of Chris’ story into one whole. We tested various design approaches in terms of architecture and layout. We co-designed closely with Chris, taking into consideration his aesthetic, personality and incorporating his feedback to arrive at a winning design solution.
What Chris Says
Hybrid Design Agency did an amazing job developing my website which is truly unique and one of a kind. Isabella and Konstantin really took the time to work with me on defining my brand, and telling my story. I was impressed with their creativity in creating a website that is compelling, organized, and easy to navigate. Their attention to detail, and technical abilities are impressive. They also were very proficient in developing creative designs and fonts. I continue to work with them on new aspects to my site, and other creative concepts. I highly recommend Isabella and Konstantin for website, graphic and digital design.